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Beauty. personified.

Color testing CO.8 device, with cartridges open above machine, revealing liquid pigment inside.
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We’re moving away from the mass production cycle of products that don’t quite fit. No one should have to waste time or energy chasing limited options. 

 

Instead, CO.8 guides you to your creative side with fun and easy steps! Created to eliminate the guesswork of finding the right shade, coverage, and finish - it's your all-in-one makeup personalization. Our difference lies in giving you control, empowering you to create exactly what you need.

At CO.8, Makeup is Made by You.

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Top-down shot showing CO.8 device with eight triangular cartridges arranged in a circle under the hinged lid.

A Community

A COLLABORATION

A COLORFUL UNIVERSE

Bulit for creating

8 Cartridges

8 Makeup products

8 billion people

possibilities

8

CO.8 Cosmetics_3D Pattern Motion_Beauty Personified.

Together we can unlock endless possibilities.

Two models wearing custom makeup
Two models wearing custom makeup
Person with device, about to use touchscreen.
Two models wearing custom makeup
Two models wearing custom makeup
Dark-skinned hands holding a clear container filled with matching liquid makeup.
Two models wearing custom makeup
One hand holds an open white compact with mirror while the other scoops pink liquid makeup.
One hand holds an open white compact with mirror while the other scoops pink liquid makeup.
CO.8 Cosmetics_3D Pattern Motion_Beauty Personified.

THE Values

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Person with dark skin, with yellow upper and orange lower graphic eyeliner.
Smartphone screen showing a “My Formulas” grid of makeup swatches, with bookmark and upload icons.

COLLABORATION

The hottest makeup trends happen when CO.8 users combine their creative talents in exciting and spontaneous collabs. 

Empowerment

CO.8 transforms makeup users into creators. Creators who design the makeup that is perfect for them.

Clear cosmetic pod with white lid, labeled “Biodegradable Lid” and “Biodegradable Pod.”

Inclusion

Far too many people are still not represented in the makeup aisle. CO.8’s precision matching guarantees that no skin tone will ever feel sidelined again.

Close-up of a person's eye with five foundation shade dots along the cheek.
Person smiling while holding a clear cosmetic container, carrying her makeup product.

experimentation

At CO.8, we believe in exploring without limits in a judgment-free space. Our platform rewards curiosity, promoting learning and discovery through play. 

Hand holding a color-segmented pod (red, yellow, white) under device.

giving back

 We believe that everyone deserves the opportunity to explore beauty. By partnering with charities that support disadvantaged communities, we’re working to create a brighter future for everyone. 

sustainability

Wherever possible, CO.8 features recyclable, reusable, and biodegradable materials. A healthy planet is a thing of beauty. 

meet the team

Backed by engineers, designers, chemists, and scientists, we envisioned a world where makeup becomes more than a product: a shared creative experience, a journey of discovery, and a form of self-expression. As an award-winning innovation, CO.8’s patented technology and doctor-formulated ingredients are redefining the limits of beauty. Customize and save your formulas, then share them with a community of creators just like you!

Contact: info@co8cosmetics.com

CO.8 Cosmetics_Red Dot Winner 2024
CO.8 Cosmetics_C-IDEA Design Award 2024
CO.8 Cosmetics_ADC Platinum Winner 2024
CO.8 Cosmetics_New York Product Design Awards
CO.8 Cosmetics_Red Dot Winner 2024
A person wearing glasses, seated at a desk gestures toward the cosmetic dispenser prototype in front of him.
A person types at a desktop computer, while a colleague watches from behind.
Two colleagues work together on the hardware device prototype.
CO.8 Cosmetics_Pattern Mark_Beauty Personified.
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CO.8 Cosmetics_3D Pattern Motion_Beauty Personified.

DOCTOR-FORMULATED

Dry, oily, or sensitive skin? Wear ingredients that protect, restore, and soothe.

ULTIMATE CONTROL

Customize your formula to the exact shade you want—any coverage and finish.

SAVE & SHARE
FORMULAS

Save all your favorite formulas! Easily share with friends for a collaborative experience.

INSTANT CREATION

Dispense your personalized makeup in SECONDS.

ADVANCED TECHNOLOGY

Innovative design and technology that redefine the beauty experience.  

Your Makeup. Your Rules.

play, learn, and connect with co.8

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